Building your Brand Identity

Brand Analysis
Conducting a brand equity audit, audience analysis, and competitive review are essential components of an effective brand analysis.
Establish Identity
A product's success relies heavily on its capacity to foster a distinctive persona that is recognizable without much effort.
Style Guidelines
Having a strong brand identity involves having clear style guidelines to ensure consistency across different formats and channels.


Branding is an essential part of a successful business. It’s the visual identity that people associate with your company, and it can be used to create powerful connections between you and your customers. From logos to slogans, branding is what defines your company’s message in the marketplace. Whether you’re just starting out or already have an established brand, understanding the importance of good branding will help ensure success for years to come.

At Cambridge Motion, we understand the importance of good branding. Our team is experienced in helping businesses create powerful visuals that effectively communicate their message to customers. We’ll work with you to develop a unique and engaging brand that will help your business stand out from the competition. Whether it’s creating logos or slogans, our team will ensure that your branding is both unique and impactful.

We can also help you with other aspects of branding such as creating print materials, social media campaigns, and more. Our team understands the importance of a well-rounded brand identity, and we strive to create visuals that are meaningful, consistent, and recognizable.

From start to finish, Cambridge Motion will be by your side to help you create a brand identity that resonates with customers and sets you apart from the competition. Contact us today to learn more about our branding services!

Our Process

Our branding process starts with a thorough understanding of the business, its audience, and the industry in which it operates. Our branding deliverables include concept visuals, branding guidelines, a logo design, and the creation of a visual identity system with logo variations.

Through research into each project’s context, our branding solutions are tailored to best fit user behavior, as well as the message our clients want to get across. This approach allows us to create powerful brand designs that reflect the company’s objectives and builds trust with their intended audience. We also ensure that these brand designs are consistent both online and offline so they can be used in any medium. All of this is done collaboratively through a close partnership between ourselves and our clients for the best results.

Get inspired by our happy clients

Our satisfied customers confirm that we are committed to providing top-quality service reliably and efficiently. We understand the importance of your time, so our team works diligently to complete each project swiftly and meticulously.

Working with Cambridge Motion has been a very professional and enjoyable experience. From the first meetings we held, they completely realised and understood the project we had in mind for the complete redesign of our travel website. Their ideas helped us achieve the design we had in mind and delivered on all of our goals we had set up from the beginning, always on time. Their support has also been exceptional throughout the last year, always with swift and prompt replies. We hope to be able to work with them on a new project in the future.
Triantafyllos Psaras
Triantafyllos Psaras
Director of Nissia Holidays
We have been working with Cambridge Motion for over three years now. We have completed multiple projects, and it has always been a pleasure working with them. The most recent one was the design of the native iOS and Android apps for BlindChat (an online dating app). Cambridge Motion's professionalism, quality and detail has been second to none. We would be thrilled to work with them again in the future.
Dimitris Giannitsaros
Dimitris Giannitsaros
Co-founder of Sidebar IKE
We commissioned Cambridge Motion to design (a complex and responsive website tracking cryptocurrency prices) from scratch. The team at CM understood the requirements quickly, delivered striking and effective creative work and stayed with us long after we went live to iron out a number of details. It was a pleasure working with them and I hope we'll get to work together again in the future.
Charis Ermopoulos
Charis Ermopoulos
Owner of
We’ve been working with Cambridge Motion for 3 years now, in designing a Freelancer Management System. Designing a new category in the making, is a challenging endeavour as it requires the design team to exhibit a deep business understanding of the requirements and pain-points of large enterprise clients. The team behind CM manages to continuously mask underlying system complexities with intuitive UI solutions and simple user experiences. Our clients’ raving reviews for are a testament to CM’s attention to detail, creativity, iterative approach to complex designs and solid product sense. I can’t recommend them highly enough!
Sotiris Michalakos
Sotiris Michalakos
CTO of
Our initial partnership with CM was an unexpectedly delightful and enriching experience. We worked together to enhance our offerings, providing cloud-based QR menus for catering businesses and QR guides for accommodation establishments. In addition to enhancing aesthetics that significantly better our users' experience, CM has developed a seamlessly integrated and flawless design system to facilitate the smooth development of our products. The professionalism, profound grasp of our requirements, and strict adherence to timelines were key factors that contributed to the remarkable success of our collaboration with CM. We look forward to collaborating with you again in the future. Many thanks!
Nadia Matha
Nadia Matha
Co-Owner of Wifi Catalogue